Commercial/Sales Director

💼🌍 Commercial / Sales Director Role – Exhibitions 🌍💼

Calling all experienced Commercial / Sales Directors within the Exhibition industry! New Opportunity!

If you are a senior commercial leader with a strong background in exhibition sales and business development, and you're looking for an opportunity to take real ownership of commercial growth, this could be the role for you.

We’re working with a well-established and growing exhibition design and build business looking for a Commercial / Sales Director to lead from the front and help shape the next stage of its growth. Reporting directly to the Managing Director, you’ll take ownership of commercial strategy, new business development, key account growth and the continued development of the commercial function.

This is a hands-on leadership role for someone who can balance strategic thinking with day-to-day commercial activity, from identifying new opportunities and leading high-value pitches through to developing long-term client relationships and driving revenue growth across UK and international markets.

You will:

• Lead and shape the overall commercial and sales strategy
• Drive new business development and oversee a strong, high-quality pipeline
• Identify and target new sectors, markets and international opportunities
• Lead major pitches and presentations with senior client stakeholders
• Develop and grow key existing client accounts
• Lead, mentor and develop the wider commercial team
• Oversee commercial budgets, financial reporting and departmental performance
• Work closely with Operations and the wider leadership team to maximise project margins and commercial performance
• Represent the business at key industry events and support the development of new commercial opportunities
• Identify opportunities for geographical and sector expansion
• Provide strategic oversight of complex, high-value projects

What We’re Looking For

• Significant senior-level experience within the exhibition industry is essential
• Proven track record in exhibition sales, business development and commercial growth
• Experience leading and developing sales / commercial teams
• Strong understanding of the exhibition design and build market
• Proven experience winning new business and developing long-term client relationships
• Confident leading high-value pitches and presenting to senior stakeholders
• Strong commercial and financial understanding
• Strategic mindset with the ability to remain hands-on
• International experience and willingness to travel
• Experience across wider events, experiential or other relevant sectors would be highly advantageous, particularly where you can bring new ideas, contacts, markets or commercial opportunities into the business

Why Join?

• Join an established and growing exhibition business with ambitious plans
• Opportunity to have genuine influence over the commercial direction of the company
• Senior leadership position with direct influence on business growth
• Work across a diverse portfolio of UK and international projects
• Opportunity to explore new sectors and markets
• A role where your existing network, commercial experience and ideas can directly contribute to future growth

Extra Details
📍 Location: West Midlands | Hybrid
💼 Experience: Senior Exhibition Sales / Business Development / Commercial Leadership
💰 Salary: £65k–£70k
🎉 Benefits: 25 days holiday + bank holidays, hybrid working, health insurance, Christmas break and additional company benefits.

If you’re an experienced Commercial / Sales professional from the exhibition industry who is ready to take the lead on commercial strategy, drive growth and make a genuine impact within an ambitious business, we want to hear from you.

👉 Apply now!

GSA Techsource Ltd operates as an Employment Agency when recruiting for permanent vacancies, and an Employment Business when recruiting for contract vacancies. All contract rates quoted are to Ltd companies.